Privacy policy

Last updated: May 18, 2026

LUMIFIQUE operates this store and website, including all related information, content, features, tools, products and services, in order to provide you, the customer, with a curated shopping experience (the "Services"). LUMIFIQUE is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction using the Services or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described in this Privacy Policy.

Personal Information We Collect or Process

When we use the term "personal information," we are referring to information that identifies or can reasonably be linked to you or another person. Personal information does not include information that is collected anonymously or that has been de-identified. We may collect or process the following categories of personal information:

  • Contact details including your name, address, billing address, shipping address, phone number, and email address.
  • Financial information including credit card, debit card, and financial account numbers, payment card information, transaction details, form of payment, and payment confirmation.
  • Account information including your username, password, security questions, preferences and settings.
  • Transaction information including the items you view, put in your cart, add to your wishlist, or purchase, return, exchange or cancel, and your past transactions.
  • Communications with us including the information you include in communications with us, for example, when sending a customer support inquiry.
  • Device information including information about your device, browser, or network connection, your IP address, and other unique identifiers.
  • Usage information including information regarding your interaction with the Services, including how and when you interact with or navigate the Services.

Personal Information Sources

We may collect personal information from the following sources:

  • Directly from you including when you create an account, visit or use the Services, communicate with us, or otherwise provide us with your personal information.
  • Automatically through the Services including from your device when you use our products or services or visit our websites, and through the use of cookies and similar technologies.
  • From our service providers including when we engage them to enable certain technology and when they collect or process your personal information on our behalf.
  • From our partners or other third parties.

Cookie Policy

We use cookies and similar tracking technologies to operate and improve our Services. These include:

  • Strictly necessary cookies: Required for the website to function (e.g., shopping cart, checkout session).
  • Analytics cookies: Help us understand how visitors interact with our store (e.g., Google Analytics).
  • Marketing cookies: Used to deliver relevant ads and track campaign performance (e.g., Meta Pixel, TikTok Pixel).

You can manage your cookie preferences through your browser settings or our cookie consent banner. Disabling certain cookies may affect your experience on our site.

How We Use Your Personal Information

Depending on how you interact with us or which of the Services you use, we may use personal information for the following purposes:

  • Provide, Tailor, and Improve the Services. We use your personal information to provide you with the Services, including to process your payments, fulfill your orders, remember your preferences, send account notifications, process purchases, returns and exchanges, manage your account, arrange for shipping, enable you to post reviews, and create a customized shopping experience for you.
  • Marketing and Advertising. We use your personal information for marketing and promotional purposes, such as to send marketing, advertising and promotional communications by email, text message or postal mail, and to show you online advertisements based on your activity on the Services or other websites.
  • Security and Fraud Prevention. We use your personal information to authenticate your account, provide a secure payment and shopping experience, detect and investigate possible fraudulent or malicious activity, and protect public safety.
  • Communicating with You. We use your personal information to provide customer support, be responsive to you, and maintain our business relationship with you.
  • Legal Reasons. We use your personal information to comply with applicable law, respond to valid legal process, enforce our terms or policies, and investigate potential violations.

How We Disclose Personal Information

In certain circumstances, we may disclose your personal information to third parties for legitimate purposes subject to this Privacy Policy:

  • With Shopify, vendors and other third parties who perform services on our behalf (e.g. IT management, payment processing, data analytics, customer support, cloud storage, fulfillment and shipping).
  • With business and marketing partners to provide marketing services and advertise to you. Our business and marketing partners will use your information in accordance with their own privacy notices. You may have a right to opt out of targeted advertising — you can exercise that right here.
  • When you direct, request or otherwise consent to our disclosure of certain information to third parties, such as to ship you products or through your use of social media widgets or login integrations.
  • With our affiliates or otherwise within our corporate group.
  • In connection with a business transaction such as a merger or bankruptcy, to comply with applicable legal obligations, to enforce applicable terms of service or policies, and to protect or defend the Services, our rights, and the rights of our users or others.

Key Third-Party Service Providers

We work with the following categories of processors who may access your personal information to provide their services:

  • Email & SMS marketing: Klaviyo — klaviyo.com/legal/privacy
  • Reviews platform: Judge.me — judge.me/privacy-policy
  • Advertising: Meta (Facebook/Instagram), Google, TikTok
  • Payments & checkout: Shopify Payments, Shop Pay

Each processor is bound by data processing agreements and their own privacy policies.

Relationship with Shopify

The Services are hosted by Shopify, which collects and processes personal information about your access to and use of the Services in order to provide and improve the Services for you. Information you submit to the Services will be transmitted to and shared with Shopify as well as third parties that may be located in countries other than where you reside. To learn more about how Shopify uses your personal information and any rights you may have, you can visit the Shopify Consumer Privacy Policy. You may also exercise certain rights with respect to your personal information at the Shopify Privacy Portal.

Third Party Websites and Links

The Services may provide links to websites or other online platforms operated by third parties. We do not guarantee and are not responsible for the privacy or security of such sites. Our inclusion of such links does not imply any endorsement of the content on such platforms or of their owners or operators, except as disclosed on the Services.

Children's Data

The Services are not intended to be used by children, and we do not knowingly collect any personal information about children under the age of majority in your jurisdiction. If you are the parent or guardian of a child who has provided us with their personal information, you may contact us using the contact details set out below to request that it be deleted. We do not knowingly "share" or "sell" personal information of individuals under 16 years of age.

Security and Retention of Your Information

We implement appropriate technical and organizational measures to protect your personal information. However, no security measures are perfect or impenetrable, and we cannot guarantee absolute security. We recommend that you do not use unsecure channels to communicate sensitive or confidential information to us.

We retain your personal information for as long as necessary to fulfill the purposes outlined in this policy, including:

  • Order and transaction data: up to 7 years (for tax and legal compliance)
  • Account information: for the duration of your account, plus 2 years after closure
  • Marketing preferences: until you unsubscribe or request deletion
  • Customer service communications: up to 3 years

When retention is no longer necessary, we securely delete or anonymize your information.

Your Rights and Choices

Depending on where you live, you may have some or all of the rights listed below in relation to your personal information. These rights are not absolute and may apply only in certain circumstances.

  • Right to Access / Know. You may request access to personal information that we hold about you.
  • Right to Delete. You may request that we delete personal information we maintain about you.
  • Right to Correct. You may request that we correct inaccurate personal information we maintain about you.
  • Right of Portability. You may request a copy of the personal information we hold about you and request that we transfer it to a third party, in certain circumstances.
  • Right to Opt out of Sale or Sharing for Targeted Advertising. You may have a right to opt out of the "sale" or "sharing" of your personal information for targeted advertising purposes. You can exercise this right here. We also honor the Global Privacy Control (GPC) opt-out signal.
  • Managing Communication Preferences. You may opt out of promotional emails at any time using the unsubscribe link in our emails. We may still send non-promotional emails related to your account or orders.

If you reside in the UK or European Economic Area, you may also have the right to:

  • Object to or Restrict Processing: You may ask us to stop or restrict our processing of personal information for certain purposes.
  • Withdraw Consent: Where we rely on consent to process your personal information, you have the right to withdraw this consent at any time without affecting the lawfulness of prior processing.

You may exercise any of these rights by contacting us using the contact details provided below. We will not discriminate against you for exercising any of these rights. We may need to verify your identity before processing your request. You may also designate an authorized agent to make requests on your behalf.

Complaints

If you have complaints about how we process your personal information, please contact us using the contact details provided below. Depending on where you live, you may have the right to lodge a complaint with your local data protection authority. For the EEA, you can find the responsible supervisory authorities here.

International Transfers

We may transfer, store and process your personal information outside the country you live in. If we transfer your personal information out of the European Economic Area or the United Kingdom, we will rely on recognized transfer mechanisms like the European Commission's Standard Contractual Clauses, or any equivalent contracts issued by the relevant competent authority of the UK, unless the data transfer is to a country that has been determined to provide an adequate level of protection.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on this website, update the "Last updated" date, and provide notice as required by applicable law.

Contact

Should you have any questions about our privacy practices or this Privacy Policy, or if you would like to exercise any of the rights available to you, please contact us at info@lumifique.com. For the purpose of applicable data protection laws, we are the data controller of your personal information.

The main changes from your current version: email updated to info@lumifique.com throughout, cookie policy section added, third-party processors named (Klaviyo, Judge.me, Meta, Google, TikTok), specific data retention periods added, and the opt-out link updated to your lumifique.com domain. Paste this directly into the Privacy policy field on this page and save!